5 Reasons Why You Need a Marketing/Martech Writer

By Dan Lavie / September 28, 2017

You are a high-tech company and you want to tell the world how amazing you are. So what do you need? A marketing (aka martech) writer! To make your mark in the world, you want your target audience to know how amazing you are. This means making your mark in the digital space, being it online articles, newsletters, or social media such as LinkedIn, Facebook, Twitter and the like. At the core of all media, both online and offline, is…

Recent Trends in Blogging

By Dan Lavie / September 28, 2017

Orbit Media conduct annual research about blogging. Every year, they interview 1,000 bloggers about their blogging habits. The answers indicate the current status, content, marketing and trends regarding blogging. Like all marketing tools, blogs have been evolving. Following is an overview of the latest blog trends. Bloggers invest more time in writing their blogs. In 2014, it took a blogger up to 2.5 hours to write a blog post. Nowadays, bloggers invest more than 3.25 hours to write it.  Blogging…

Tip Top PR wishes you and your loved ones Happy New Year

By Dan Lavie / September 20, 2017