The Funny Marketing and PR of The Interview

By Dan Lavie / January 3, 2015

Sometimes you get an unexpected marketing and PR boost. Just look at The Interview, a comedy that made the headlines for unexpected reasons. The Interview is a comedy about talk show host and producer finding out that their show is a favorite of Kim Jong-un of North Korea. Once they land a live interview with him, the CIA recruits them to take him out. Although the movie is mediocre to say the least (movie critics panned it), it got an…